FROM BEER TO BREAD, HOW CASTLE LAGER IS WORKING TO HELP FEED A NATION.
55% of South Africans live in poverty, with over 20 million going hungry. As a brand known for uniting the country to achieve big goals, Castle Lager wanted to unite around one another.
FROM BEER TO BREAD, HOW CASTLE LAGER IS WORKING TO HELP FEED A NATION.
55% of South Africans live in poverty, with over 20 million going hungry. As a brand known for uniting the country to achieve big goals, Castle Lager wanted to unite around one another.
Bread Of The Nation
CASTLE LAGER PRESENTS BREAD OF THE NATION.
Introducing “Bread of the Nation,” a project that aims to help feed the nation, by repurposing the spent grain to create another product, bread. The delicious bread is baked using flour milled from high-quality spent grain—leftover after Castle Lager’s brewing process—that will help to feed South Africans in need. The bread is high in energy, fiber, and a source of protein and will be distributed throughout South Africa in the communities most in need. South African Breweries have made a three-year commitment to help feed the Nation.
CASTLE LAGER PRESENTS BREAD OF THE NATION.
Introducing “Bread of the Nation,” a project that aims to help feed the nation, by repurposing the spent grain to create another product, bread. The delicious bread is baked using flour milled from high-quality spent grain—leftover after Castle Lager’s brewing process—that will help to feed South Africans in need. The bread is high in energy, fiber, and a source of protein and will be distributed throughout South Africa in the communities most in need. South African Breweries have made a three-year commitment to help feed the Nation.
Our goal is to feed 1 million South Africans by 2025.
Our goal is to feed 1 million South Africans by 2025.